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Get ahead of the slow season with sprinkler blowout promotions. Upsell new products or services and schedule more work with easy-to-use sales tools.
Our Winter Rachio Promotion generated over $30,000 in additional revenue during January and February that wouldn't have happened otherwise due to our cold winters.
Ryan Lawn & Tree
Follow three steps to create a winterization promotion that increases revenue and keeps you busy during the slow season.
Choose a service or product to promote.
Create a promotion that focuses on a single compelling offer or discount.
Promote when you talk to customers.
Share the promotion during scheduling, on the job and at payment collection.
Complete the work, reap the rewards.
Using your pre-booked leads, schedule installations and plan for next season.
Make every customer conversation count. Use our Winterization Toolkit to support your sales efforts during scheduling, onsite and when you invoice.
Contact existing customers to schedule winterization services and advertise your additional promotion. Create an email or phone script that encourages customers to schedule, then provides an opportunity to add on additional products or promotions.
Use an email template or call script to offer winterization services PLUS your additional promotion.
Have a conversation at the jobsite explaining the promotion or service you’re offering. Give the homeowner a chance to sign up on the spot, and hand out a flyer or other collateral as a leave-behind reminder.
Use printed collateral to support an onsite discussion about your promotion.
Add the promotion to your winterizing invoice to give homeowners one last chance to sign up. Make a new product in your accounting system to quickly add services or promotions to each invoice.
Use invoicing as a final upsell opportunity.
Use eye-catching images to make your message stand out. Download and incorporate graphics to compliment your email campaigns, social media posts and more.
Use eye-catching images to make your message stand out.
Access the Winterization Toolkit to boost revenueDownload Toolkit